Peningkatan Penjualan Produk UMKM Mysneakersby melalui Platform E-Commerce dengan Pendekatan Sistem Dinamik

نویسندگان

چکیده

Saat ini UMKM terus bersaing dalam memberikan pelayanan yang maksimal. Salah satu upaya dilakukan menggunakan teknologi informasi. Sehingga saat informasi juga digunakan kegiatan promosi hingga perhitungan keuntungan penjualan. Namun masih terdapat kurangnya pengetahuan pengelolaan khususnya sosial media pemanfaatannya untuk meningkatkan penjualan produk UMKM. pada pengabdian masyarakat akan mengukur dengan model sistem dinamik dikembangkan aplikasi Ventana Simulation (Vensim), dan simulasi memvalidasi telah dibangun. Hasil menyusun skenario-skenario kebijakan dapat mendukung peningkatan di masa depan. Manfaat dari termasuk terciptanya modul penggunaan serta strategi berdasarkan dinamik. Dampak diharapkan adalah melalui pemanfaatan sebagai alat bantu mempercepat memperluas jangkauan konsumen, rekomendasi efektif bisnis Mysneakersby. menunjukkan bahwa faktor-faktor signifikan mempengaruhi tingkat Mysneakersby, yaitu promo, harga produk, keragaman toko.

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ژورنال

عنوان ژورنال: Sewagati

سال: 2023

ISSN: ['2613-9960']

DOI: https://doi.org/10.12962/j26139960.v7i5.684